How to launch, sustain and develop your artisan business digitally

by Silvana de Soissons9th April 2015

We are organising a social media event in our Bath shop on Wednesday 6th May 2015 between 6 and 8pm.

So many new artisan businesses need the help of blogs, Twitter, Facebook and Instagram to drive traffic to their website, develop their brand, increase sales and widen their new customer reach.

Whatever you are looking to make or sell, you will need to find a route to market – and we all know that many markets are now driven by digital word-of-mouth and online journals.

In this event I will show and tell how I started The Foodie Bugle over four years ago, firstly as an award winning blog, then as a print magazine, followed by an online shop, a pop-up shop and café and, four months ago, as a shop and tearoom in Margaret’s Buildings, Bath.

Every step of the way I have used social media and my blog to launch, sustain and develop our business – and in so doing I have learned where to spend capital, time and energy on graphic design, photography, website building, e-commerce, research, writing and styling. I also have a clearer idea now of how to identify both the pitfalls and the opportunities – helping me to use social media and blogging wisely, positively and profitably.

Come and enjoy a seasonal supper and wine whilst I share my knowledge and experience with anyone looking to launch or improve their independent business – whatever you are making, creating and selling this event is relevant for your early years in business.

If you would like to buy a ticket, please click into our online shop page here.

 

About the Author

Silvana de Soissons is the founder of The Foodie Bugle Shop and its journal. You can follow her on Twitter @SilvanadeS and @TheFoodieBugle.